Documented results

Marius Ottesen Consulting

Commercial development, AI projects and methodology work

2026 – Present

• Concrete case work at Skøyenåsen Dental Clinic: patient journey, smart intake, chatbot logic and booking flow in 6 languages — developed as a case and prototype
• Built AI Transformation & Value Realization: executive concept platform for prioritisation, transformation governance and measurable business impact from AI
• Built Control Tower: decision and execution platform for operational and commercial prioritisation, action and follow-up
• Built The Predictive Sales Coach: AI-based training and evaluation platform for B2B customer dialogue and meeting preparation
• Built AI Readiness Scan: access-controlled mapping tool with structured assessment of AI maturity, priorities and admin insight
• Built SMB Sales Flow Check 2.0: leadership-oriented diagnosis across 12 success dimensions, structured scoring, leader reporting and prioritised actions for sales flow
• Built FlowSignal: AI-supported workspace for profile insight, daily form, reflection, collaboration and leadership follow-up
• Built Event Planner: AI-assisted workspace for planning, participants, tasks, programme and follow-up for events
• Built Receipt Assistant: functional MVP for collection, review, registration and archiving of receipts and vouchers — pilot-ready, not a public demo
• Developed models and workflows for AI-assisted insight, content, prioritisation and decision support
• Built and published mariusottesen.no: leadership profile, portfolio, articles and access-controlled AI demonstrators
• Co-developed Row Solutions, a commercial collaboration initiative for SMEs, and launched its digital platform, rowsolutions.no – from positioning and service structure to user journey, professional content and AI-assisted development
• 105 published articles on leadership, commercial development, transformation and practical AI
• A major professional book is nearing completion: VerdisKIftet — in development with a coherent, locked manuscript (17 chapters in seven parts), built on the author’s 25+ years of leadership and work experience, 100+ professional texts and reflections, four graduate and project papers, and practical development and AI projects. Editorial quality assurance and book production continue.
• Contributed as an invited panelist in a professional HR network discussing innovation, AI, leadership responsibility and execution.
• Initiator of AI Value Lab Oslo: cross-disciplinary arena for AI learning, experience sharing and exploration of practical problem areas
• Completed further education in Generative AI for Business at BI Norwegian Business School with grade A

Relevance: Professional portfolio work, practical AI competence, methodology development and documented execution capability. Strengthens relevance for permanent leadership roles in commercial leadership, transformation and AI-related business development — including operational experience from sales and operations.

Franzefoss Gjenvinning

National Sales Director

2024 – 2025

• Improved capacity utilisation and collaboration between sales and operations across 18 operational sites
• Established a clearer governance model with performance-driven KPIs and digital dashboards
• Increased margins through targeted key-account efforts and modern CRM methodology
• Built a new standard for data-driven, proactive sales leadership in a traditional industry

Relevance: National sales leadership, P/L accountability, digital transformation, KPI management, sales/operations alignment and margin in decentralised B2B.

Professional perspective: CRM as a leadership and workflow task →

Norengros Johs. Olsen

Sales Manager, Consumer Goods

2019 – 2023

• Delivered 67% revenue growth as sales manager for the company's largest division
• Contributed to the company's NOK 1 billion target through leadership in growth projects
• Built a high-performing team through the 'Forbruk Oslo 2.0' transformation programme
• Modernised sales processes, CRM and logistics in a competitive market

Relevance: Sales leadership, growth, P/L and KPI accountability, CRM modernisation and commercial transformation in a competitive market.

Nilfisk

Sales Manager

2017 – 2018

• Inherited a sales decline established before appointment and turned performance into growth
• National key account management responsibility for the company's two largest customers
• Drove product launches within innovation, robotics technology and a new product direction
• Exceeded sales targets and strengthened team motivation, coaching and performance

Relevance: Sales leadership, KAM, P/L accountability, KPI management, turnaround, innovation launches and team coaching.

Mundipharma

Business Unit Manager

2001 – 2012

• Led the team to a global #1 ranking in growth and revenue across the group
• Launched and positioned four blockbuster products in critical therapeutic areas
• Won sales awards for best sales and the EU PR Award for outstanding results

Relevance: National sales and marketing leadership, sales and KAM, product leadership, P/L and KPI accountability, blockbuster launches and team leadership with documented global top ranking.